interviews

Coding is NOT it

Coding is NOT it

It’s quite fashionable for most of the tech elites to preach coding as a required skill for all kids. Tim Cook, Bill Gates, Mark Zuckerberg … all seem to think that the solution to the economic problems faced by million of disenfranchised workers can be solved by turning more people into coders. Thus they are pushing for coding to become part of the common curriculum for to everyone going through the public educational system. However I think Tim Cook (like most of his peers) is short sighted and that his predecessor had much better grip on human value than him ...

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Face2face Customers Interviews

Face2face Customers Interviews

Over the years, I had numerous calls with clients or potential customers over Skype. I went with a remote solution mostly because of distance. That was important as most of the people I wanted to talk to were not nearby. Heck, they were not even in the same country as me. Skype  was simple, it saved me time and money. 

I am starting to appreciate real-life customer interviews. I am doing them more and more and I believe the level of insight you can gain from a face2face discussion is fundamentally better. Why is that? 

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