“Shields up!” Thousands of ironclad legionnaires heed the call, raising their guard in unison. Nobody panics. Calmly, they wait for the coming clash with the barbarian horde like we wait for the ice-cream truck. The Barbarians’ deafening roars reverberate off this wall of iron moments before the horde’s bulky weapons collide with the well-rehearsed, synchronized counter-offensive of the legionnaires.
You can find scenes like this in countless movies. Russell Crowe’s portrayal of General Maximus in Gladiator comes immediately to my mind, but you may have your own fixation. The Roman army represents every manager’s wet dream and is the foundation of corporate structure today. It was, arguably, the greatest army in the history of the world. Legionnaires, after all, exemplify strength and honor, qualities that most companies aspire to emulate:
“If you think of your company as an army, fighting for the hearts and pockets of the consumers, wouldn’t you want to be like the Romans?”Read More